Google AdWords / PPC Course

Master Pay-Per-Click advertising: Search Ads, Display Ads, YouTube Video Ads, Shopping Ads, and Conversion Tracking.

Duration: 2 to 3 Months

Eligibility: Any Graduate / College Students

Mode: Classroom (Kolkata & Jharkhand) & Online (Global)

View Full Syllabus & Official Link

AI-Enabled Course

Trained on modern AI coding tools & Copilot workflows.

100% Placement

Active placement network across India & Foreign countries.

Real-Time Projects

100% hands-on live production apps & client projects.

Govt Registered

Certificates valid nationally & internationally in Govt/Pvt.

Training Mode & Learning Options

1-on-1 Live Practical Mentorship

We provide flexible, 100% practical, and industry-oriented training options tailored to students, job seekers, and working professionals:

Classroom Training

Conducted directly at our Kolkata Center and Jharkhand Center with dedicated high-tech computer lab setups, offline mentor guidance, and interactive group coding sessions.

Live Online Training

Attend live interactive 1-on-1 classes anywhere from around the world (Pan-India, USA, UK, Middle East, etc.) with real-time screen sharing, live project building, and flexible batch timings.

Course Overview

Become a certified Google Ads professional. Master campaign structuring, bidding strategies, negative keyword funnels, Quality Score optimization, and conversion tracking to maximize ROI for global clients and eCommerce stores.

Key Highlights & Learning Outcomes

Google Search, Display & Performance Max Campaigns

Advanced Bidding Strategies (tCPA, tROAS, Maximize Conversions)

Conversion Tracking Setup with GTM & GA4

Google Merchant Center & eCommerce Shopping Ads

A/B Testing, Quality Score & Ad Copy Optimization

Complete Module-Wise Curriculum (AI-Integrated)

Module 1: Introduction to Paid Search & Auction Mechanics

Module 2: Keyword Research, Match Types & Negative Keyword Strategy

Module 3: Campaign Architecture & Ad Extensions

Module 4: Display Network & YouTube Video Advertising

Module 5: Google Shopping Campaigns & Merchant Center

Module 6: Conversion Tracking, Remarketing & ROI Optimization

Tools & Technologies Covered

Google Ads Google Keyword Planner Google Tag Manager GA4 Looker Studio AI Copilot & GenAI Coding

Our Alumni Work At Leading Companies

Acesoftech Academy alumni are placed across top MNCs and high-growth startups globally:

Google Microsoft Accenture TCS Capgemini Cognizant Wipro Global & Remote Tech Firms

Career Scope & Target Roles

PPC Specialist

Google Ads Executive

Paid Search Manager

eCommerce Ads Specialist

Official Training Partner • Since 2009

Learn This Course Live at Acesoftech Academy

This course is conducted and mentored by Acesoftech Academy — Kolkata's premier software training institute operating since 2009. Benefit from 1-on-1 practical code mentoring, live real-time industry projects, 100% placement assistance across India and abroad, and Govt. Registered Globally Recognized Certification.

Visit Official Course Page on Acesoftech.com +91 8583959528